Customer Retention

Reduce Churn, Build Loyalty

Identify dormant accounts early and bring them back with personalised re-engagement campaigns before you lose them.

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How it's works

From Dormant to Re-engaged

Spot inactivity signals early and trigger automated campaigns that revive customer relationships.

Monitor Account Activity
Step 1

Monitor Account Activity

Greta tracks login frequency, transaction volume, and feature usage to identify dormant accounts.

  • Dormancy thresholds configured per product and segment.
  • At-risk accounts flagged automatically before full churn.
Trigger Re-engagement Campaigns
Step 2

Trigger Re-engagement Campaigns

Send personalised messages to dormant customers that remind them of the value they are missing.

  • Campaigns highlight unused features or benefits relevant to each customer.
  • Multi-channel: email, SMS, and push options available.
Offer Incentives to Return
Step 3

Offer Incentives to Return

For high-value dormant customers, deploy targeted incentives to reignite engagement.

  • Cashback, fee waivers, and bonus offers for specific dormancy segments.
  • Incentive value scaled to customer lifetime value.
Measure Reactivation Success
Step 4

Measure Reactivation Success

Track reactivation rates, recovered revenue, and cost per re-engaged customer.

  • See which campaigns and incentives recover the most dormant accounts.
  • Benchmark reactivation rate before and after automation.

Platform

Retention Automation Built for Fintech

Detect inactivity early and automate personalised campaigns that keep customers active and loyal.

Dormancy Detection

Automatically flag accounts showing early signs of inactivity before they reach full churn.

Personalised Re-engagement

Send tailored campaigns that remind dormant customers of the specific value they are missing.

Incentive Campaign Engine

Deploy targeted cashback, fee waiver, and bonus offers to high-value dormant customers.

Loyalty Milestone Automation

Recognise tenure anniversaries and product milestones to strengthen the customer relationship.

Reactivation Analytics

Track reactivation rates, recovered revenue, and the ROI of retention campaigns.

Explore More

Explore Other Industries

Greta works across every industry. See how other marketers are driving results.

FAQ

Got more questions?

Everything you need to know about fintech customer retention with Greta.

You set the dormancy thresholds. Greta can flag accounts showing reduced activity days or weeks before they are fully inactive.

Greta tracks reactivation rate, revenue from reactivated accounts, and cost per re-engaged customer in a single dashboard.

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