Product Upsell

Grow Revenue Per Customer

Match each customer with the next best financial product based on their profile, behaviour, and financial goals.

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How it's works

From Single Product to Full Relationship

Identify the right moment to introduce the next product and automate the cross-sell journey.

Describe Your Upsell Strategy
Step 1

Describe Your Upsell Strategy

Greta analyses each customer's profile and activity to identify the right next product.

  • Eligibility rules set by product type, usage, and creditworthiness.
  • Eligible customers flagged automatically for targeted campaigns.
See Your Offers Come to Life
Step 2

See Your Offers Come to Life

Send targeted product recommendations that feel relevant, not salesy.

  • Contextual offers triggered by life events, milestones, or usage patterns.
  • Product benefits framed around each customer's specific financial goals.
Connect Your Financial Data
Step 3

Connect Your Financial Data

Reduce friction by automating application reminders and document guidance.

  • Application progress reminders sent at each incomplete step.
  • Document submission checklists reduce abandonment.
Deploy with One Click
Step 4

Deploy with One Click

Track product uptake, application completion, and incremental revenue.

  • See which product offers convert most and at what point in the journey.
  • Optimise offer timing and messaging based on conversion data.

Platform

Fintech Cross-sell and Upsell Automation

Surface the right product to the right customer at the right moment to grow revenue per relationship.

Eligibility-based Targeting

Automatically identify customers eligible for your next product based on profile and usage data.

Contextual Product Offers

Trigger personalised product recommendations based on life events, milestones, and behaviour signals.

Application Nurture Flows

Automate reminders and document guidance to reduce application abandonment.

Offer Personalisation Engine

Frame product benefits around each customer's specific financial goals and circumstances.

Cross-sell Revenue Analytics

Track product uptake rates, application completion, and incremental revenue from cross-sell campaigns.

Explore More

Explore Other Industries

Greta works across every industry. See how other marketers are driving results.

FAQ

Got more questions?

Everything you need to know about fintech product upsell automation with Greta.

Greta analyses product usage, transaction behaviour, tenure, and eligibility criteria to identify the most suitable upsell candidates.

Greta tracks offer click-through, application start, completion, and product uptake rates so you can see exactly what is working.

Build Something Real

If you can describe it, you can build it.